Blog

Here you’ll find industry news and expert advice on creating exceptional customer experiences for your growing business. Browse our latest or search by topic. Sign up to our newsletter and never miss a beat.

You can now use Zapier in combo with Ungapped

Which means you have more than 750 apps at the power of your fingertips. Yes, you read that right. 750 apps! If you’re an Ungapped user then you’ve probably already seen that we’re beefing up our integration possibilities. Over the last 12 months, we started the roll out with integrations like Microsoft Dynamics and Hubspot. We also […]

Read this post »

Ungapped Free Download

Download your free email campaign planner

If you’re looking to kickstart the year by planning your upcoming email campaigns better, then you’ve come to the right place. Following the success of the email campaign planner that we gave away for free last September, we’ve gone ahead and made a new one for Q1 of 2018. We’ve even included the important key […]

Read this post »

Email Bloopers

Top Email Marketing Fails

In the world of email marketing the mistakes and bloopers happen all the time. Emails campaigns being sent out without copy checking, missing links, merge tags not working and whole other range of great blunders. It’s frustrating to both the email marketer and customers however it is a sobering memory that we are all human […]

Read this post »

Ungapped Newsletters

Newsletters are the new source of News

With the a concerning amount of fake news spreading across our social media platforms, there is a growing trend searching for other avenues to find news which is relevant and fact checked. What does this have to do with emails you may ask. Well they are seeking out newsletters which are curated and  fact checked […]

Read this post »

Black Friday Shopping

Our Top 5 picks for Black Friday Emails

Black Friday is all about sales, promotions and giving your customer a great deal along with an exceptional customer experience. It’s also traditionally the busiest shopping day of the year online and in-store. Falling on the calendar the weekend after Thanksgiving this year Black Friday occurs on the 24th November. Consumers are looking out for […]

Read this post »

Top 5 Questions to ask in a Customer survey

“Surveys can be the most dangerous research tool. If you write bad survey questions you get bad data at scale with no chance of recovery.” – Erika Hall When it comes to asking questions to your customers you may want to ask them a lot of questions. They won’t complain of course they just won’t […]

Read this post »

Wow Surveys with Ungapped

Timing is everything : When to send a Customer Survey

To get the most out of any survey, timing is everything. Now I am not talking about the time of day or when in the week to send the survey. I am talking about where in the customer life cycle you send your survey. When is the right time for you to get the most […]

Read this post »

women on mobile phone

[Infographic] 104 Facts you didn’t know about Mobile Marketing

The first public mobile phone was made by Martin Cooper of Motorola on April 4, 1973. It was a hefty weight of 1.15kg, 10 inches long and could only be used for 20 minutes before the battery died. Since then the world of mobile phones has drastically changed. Our phones are now ‘smart’ and have […]

Read this post »

podcast-why-doesnt-my-email-subject-line-work

[PODCAST] Why doesn’t my email subject line work?

If you’ve ever been puzzled as to why one email subject line works over another then this 20 minute podcast is for you. In this podcast, the LiveIntent hosts are joined by CEO and co-founder of Phrasee, Parry Malm. The three talk about why one subject line works over another, how long a subject line […]

Read this post »

how-to-create-a-calendar-download-

How to create a calendar download for mailings & surveys

If your business hosts regular events then providing a calendar download for your guests is a must-have element to your signup form, invites, reminder mailings or all of the above. In this post I’ll show you how you can create and add a calendar download for iCal, Outlook and Google Calendar to any of your mailings, surveys or […]

Read this post »

5 easy survey mistakes that are probably hurting your response rate

Creating a survey is an excellent way for you to collect data about your customers. However you might be making some easy survey mistakes that can hurt your overall response rate. Great news is that they are all easily avoided. Let’s cover five of them right now.   Speeding past the customer journey Too easily can marketers […]

Read this post »

The biggest marketing trends 2017 will bring to your business

With our breakfast seminar set to run mid-week, we thought we’d take a look at the topic we’ll be covering and share some of the latest opinions on the topic. Our seminar topic is “The biggest marketing trends 2017 will bring to your business” and this infographic really is the total emulation of the concept. The […]

Read this post »

How your small biz can give the Amazon experience these holidays

In an infographic recently published on Marketingprofs, Signal unwraps the 2016 holiday shopper. We decided to take a closer look at the data, using it to highlight how your small biz can give the Amazon experience this holiday season. Marketers know that the holiday season is an obvious peak in consumer spending compared to other periods during […]

Read this post »

The impact of bad customer experience on your business

It’s cornerstone knowledge that good customer service is crucial in keeping a business alive and well. But apart from lost customers, what other impact does a bad customer experience have on your business? This study confirms some common knowledge about customer service but also ties bad customer experience to wider company goals. The study is summarized […]

Read this post »

Get a complete view of your customer journey in 5 easy steps

The most challenging part of a marketer’s job is grasping customer data in a way that allows them to properly review, synthesize and make meaningful future strategies. In fact, just under half of us marketers leave that job to our CEO instead of leading the charge ourselves. But why? What’s so difficult about it? Whatever you answer, I’ve no […]

Read this post »

Using emojis in subject lines – is it smart or stupid?

Over the summer some really interesting research came out about the effectiveness of emojis. Now for someone that ❤️ using emojis 👈, 👉 and center, I’m all for learning more about what other 👥 think of this new 🎨-form.   Where’s the data coming from? The study was published a couple of months ago in July […]

Read this post »


Next »

Take your marketing to the next level