Branding guidelines for Ungapped

Logotype

• The Ungapped logotype comes in two variants. One with the U-symbol to left of the ungapped-text and one with the U-symbol above the ungapped-text. Use the one that suits the purpose best.
• Each of the two logotype variants comes in three different versions where the difference is how detailed the U-symbol is. Use the more detailed version when the U-symbol is displayed in a large format and vice versa with the less detailed..
• There must always be sufficient space surrounding the Ungapped logo to avoid competition with other visual elements and to maintain its visual impact.
• It's important to make sure there is sufficient contrast between our logo and the background, so that the logo appears clearly.
• You're allowed to only use the U-symbol but not only the ungapped-text.
• You're not allowed to move around the U-symbol and the ungapped-text when used together.

Colors

Typography

Playfair Display is used for larger headings and should be in a bold style. Avoid using italic style.

Download Playfair Display from Google Fonts

Montserrat is used for regular text and smaller headings.

Download Montserrat from Google Fonts

Open Sans is used in the Ungapped platform (app).

Download Open Sans from Google Fonts

Staff photos