Here you’ll find industry news and expert advice on creating exceptional customer experiences for your growing business. Browse our latest or search by topic. Sign up to our newsletter and never miss a beat.
In the ever-evolving landscape of digital marketing, newsletters have proven to be a powerful tool for engaging and captivating audiences. Crafting compelling content that resonates with your subscribers is paramount to the success of your newsletter campaigns. In this article, we will explore the art of creating engaging and valuable content for newsletters and provide…
A successful email marketing campaign is all about the numbers. One of the most important metrics to track is the click-through rate (CTR) of your newsletters. CTR refers to the percentage of subscribers who click on the links in your newsletter and take action on your website. But, what is considered a good CTR? Let’s…
Gmail’s Key Rules: Why SPF and DKIM are now essential for your newsletters Have you ever wondered why your emails don’t reach the correct recipients or end up in the spam folder? It could be because of Gmail’s recent updates to SPF and DKIM – two small but fundamental rules that can make the difference…
Using a checklist when creating your email mailings can be critical to ensuring the effectiveness and quality of your campaigns. Here are some reasons why it is beneficial to have such a list: Ensures accuracy: By following a checklist, you minimize the chance of mistakes and ensure that every important point is covered, from double-checking…
As fall creeps in with calmer winds and leaves bursting with color, the corporate world knows something big is afoot. For retail and e-commerce businesses worldwide, it is a time of intense preparation and excitement. It’s about Black Friday – the phenomenal shopping day that marks the start of the holiday season and has become…
In an increasingly challenging marketing world with ever-increasing competition, it becomes demanding for marketers to plan and execute campaigns, distribute them on different channels, meet customer expectations, and manage communication and analytics. The repetitive and time-consuming work of multi-channel marketing steals valuable time to plan and implement other business strategies. With the latest technology, you…
AI-powered media monitoring for effective communication and content targeting is essential for any successful business or organization in today’s fast-paced digital world. Many companies are turning to AI-powered Media Monitoring solutions. These advanced tools offer many benefits, from measuring the impact of your communications to ensuring your content reaches the right audience. This article will…
Email marketing continues to dominate as the most successful channel in digital marketing. It is, therefore, essential to continuously improve, develop, and optimize the company’s email marketing through a strategy. Remember, success requires a deep understanding of fundamental principles: Your content must be engaging. Your tools must be reliable. The visual design must be pleasing…
As a marketer, constantly striving to understand and improve customer relationships is critical to achieving long-term success. Net Promoter Score (NPS) is a powerful tool that gives insight into customer satisfaction and loyalty. By including NPS surveys in your newsletters, you can maximize the benefits of this tool while strengthening your marketing strategy. Why should…
As a business owner or marketer navigating the rapidly changing digital world, you know that a well-planned Marketing Automation strategy is the key to success. By putting data and a holistic view in focus, you can lift your marketing to new heights and surpass your competitors. But it continues beyond there – a successful Marketing…
This information applies to you who have a subscription notification form on your website that is linked to Ungapped. For a limited period, we have removed the option to use our own subscription pages when signing up for the newsletter. Instead of the three URLs you entered yourself, Ungapped’s standard pages will be displayed. When…
Communicate with Power and Precision with Chat GPT in your Email Marketing. Email marketing is one of the most powerful tools for building strong customer relationships and increasing conversions. But how can you, as a communicator, take your communication to the next level and reach the right target group more effectively? This is where Chat…
Ungapped is featured in the “Top Email Marketing Tools 2023” list by software marketplace Tekpon. “We are super excited to receive this recognition as an email marketing tool designed for communicators and marketers,” said Therese Tullgren, Head of Marketing at Ungapped. Tekpon’s core mission is to help individuals make informed software decisions. That is by providing…
Website personalization offers clear benefits, consumers expect customization from companies, and more are inclined to purchase services from companies providing personalized content. Personalization improves user experience, increases conversion rates, and gives you a better understanding of your audience. So, what is website personalization all about? Website personalization involves using data to deliver customized, relevant content…
– Increase Your Company’s Visibility and Sales Potential! Summer is here with its sunny days, happy people, and lively events. It is a time when people relax and seek exciting experiences. For businesses, summer is a perfect time to capitalize on this enthusiasm and create PR activities that increase brand visibility and attract potential customers.…
Ungapped is a complete platform for growing businesses with tools for email marketing, surveys, invitations, signup forms and text messages. In addition to our platform, we also offer consulting services to help you create exceptional customer experiences.
Copyright © Ungapped 2022, which is part of Liana Technologies, part of the Finnish listed company Ilkka-Yhtymä Group.
Götgatan 22 A, 11846 Stockholm, Sweden, Sitemap, Cookies