Here you’ll find industry news and expert advice on creating exceptional customer experiences for your growing business. Browse our latest or search by topic. Sign up to our newsletter and never miss a beat.
Using text messages is a great way to create a sense of exclusivity, provide top-notch customer service or send sensitive information directly to your customers. If you haven’t started using text messages as part of your marketing or customer experience then guess what? You’re in the right place! We’ve created a checklist to help you…
Firstly, congrats on sending out your text message campaign! If you’re new to SMS marketing you’ve taken the hardest step: just getting started. Now comes the important measurement stage. But how and what do you measure after you have sent a text message? When it comes to SMS marketing there are a handful of things you…
And why it’s important to make people say yes twice. What is double opt-in? Double opt-in is a process that makes people confirm a subscription twice: once by signing up for a subscription and second through a confirmation mailing. For example: Someone comes to your website or blog and finds that you have monthly newsletters.…
Getting more people to your events doesn’t need to be a scary or daunting process. In fact, it can be done if you follow six simple steps which we’ve outline in the infographic below. Check it out: You can also download this as a template that you can use when creating signup forms, mailings and…
Growing a brand is hard. It takes a totally coordinated effort across all business activities to really grow your brand successfully. Just one important aspect of growing a brand is using surveys to get to know customers better so that you can make certain aspects of your business better. But what most people don’t know…
At last month’s breakfast seminar, we hosted the first Ungapped Sessions; a series that gives away a free campaign to one lucky guest. In December the lucky winner was Svenska Mäklarhuset (SMH), one of Sweden’s leading real estate agencies. Since the seminar, we’ve received a lot of thanks and appreciation for running a seminar that tackles what…
With the start of a new year, a lot of marketers are taking the chance to review the performance of their current platforms or services and a marketing tool commonly under review is the survey or signup form tool. Now if you’re not happy with your current provider (or perhaps you’re looking to add to your…
It’s the final week of 2015 – boy did that go fast! In terms of marketing campaigns, this week means it’s time for two things; It’s time to start planning 2016 It’s time to reflect on 2015 Now for me, that not only means taking a look at our marketing performance as a whole but also…
One of the problems we hear our users are most often facing is centered around how they can produce a beautifully designed mailing. Everyone knows how important it is to send something that looks and feels great but actually assembling something that looks pleasing to the eye can sometimes be a little harder – especially if…
Last week we hosted the first of our Ungapped Sessions – a breakfast seminar series where we ask people to submit a brief for the chance to score a free campaign. The first of our lucky winners was one of Sweden’s top real estate agencies, Svenska Mäklarhuset. Now while I won’t go through the bits…
Earlier in the year, Global DMA launched a benchmark study into global marketing trends and investments seeking valuable insights from nearly 3000 marketers across 17 countries all over the world. The results are now in. The study reveals that data driven marketing is increasingly shaping business strategies, putting marketing departments at the center of corporate growth. If…
And just like that 2015 is almost over. Days in the office are starting to become less about ticking off the to-do list and more about cozy breaks with coworkers, sneaking in some ginger cookies and mulled wine using the excuse “It’s Christmas!” And while we tend to remain blissfully ignorant that time does in fact continue…
I often hear people saying “People have no attention span anymore”. Well I don’t think that’s entirely accurate. And nobody explains why this is a fallacy better than Jerry Seinfeld himself. And this principle holds true for those you try to engage with through your mailing campaigns. If you can entertain, you will continue…
Looking for some inspiration as you start to ramp up your sales efforts for Black Friday and Cyber Monday? Then look no further as you’ve come to the right place. Here you’ll find 10 great examples of Black Friday and Cyber Monday mailings with easy-to-adapt designs that you can apply to your own email marketing. Guess…
WOW! Last Tuesday’s launch party at Playhouse Teater was more than we could have asked for! We are so thankful to each and every one of you that came to celebrate our launch with us. We had an amazing time and we really hope you enjoyed the night too. Check out some of the happy…
Ungapped is a complete platform for growing businesses with tools for email marketing, surveys, invitations, signup forms and text messages. In addition to our platform, we also offer consulting services to help you create exceptional customer experiences.
Copyright © Ungapped 2022, which is part of Liana Technologies, part of the Finnish listed company Ilkka-Yhtymä Group.
Götgatan 22 A, 11846 Stockholm, Sweden, Sitemap, Cookies