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If you’re a business owner, listen to this podcast

Heads up, this podcast is in Swedish.  One of the things I love most about my job is seeing our customers grow. Quite a few companies start using us when they are quite small but by using our tools along with other tactics, their businesses are taken to newer and greater heights. That’s a really amazing feeling!…

How to plan email campaigns for the rest of 2016

Did you know that it’s less than 100 days to Christmas? Yep, that’s right. I can almost hear the jingle bells as I’m writing. Now Christmas jokes aside, this time of year means that it’s time to plan email campaigns for the remainder of the year. Deny it all you want but Christmas is coming. GIF via GIPHY…

Email marketing named most effective (and easiest) lead gen tactic

With new methods for lead generation popping up left, right and center it’s no surprise that marketers are constantly trying to stay atop of methods that best meet their business needs whilst also remaining resource effective. But no matter how many new channels, tools or gadgets are thrown their way, it seems that email marketing prevails…

The 6 best email tactics to take your business sky-high

The question has no doubt crossed your mind: What email tactics should you be using? This recent study reveals the 6 best email tactics from 300 marketers.   Where’s the data coming from? The research comes from Bronto, who surveyed 300 marketers who work for e-commerce companies all over the world. The participants were asked how…

how to create call-to-actions that are irresistible

How to create call-to-actions that are irresistible

This week we have founder and CEO of Hiver, Niraj Ranjan as our guest blogger. Having worked exclusively with Gmail for over 5 years, Niraj shares with us his knowledge of what makes an irresistible call-to-action and how you can start creating them for your own mailing campaigns.  A powerful call-to-action can tempt even some of…

Which social channel is right for your sales pipeline?

Which social channel is right for your sales pipeline?

Most email marketers recognize that including follow buttons or links for social media in their email campaigns is generally a good idea. But are you on the right social media platform to grow your sales pipeline in the first place? And is it a good idea to include all your social media links in every…

How to make an amazing LinkedIn profile

Since most companies are linking to their social media profiles within their email campaigns, it does you good if the profile you’re sending them to looks and reads amazing. This infographic shares some really easy ways that you can improve your LinkedIn profile, taking it from mediocre to stellar in just a few steps. All…

5 ways to increase viewer engagement on youtube

5 easy ways to increase viewer engagement on YouTube

Are you looking to increase your engagement on YouTube and other video media platforms? Then this is the infographic for you. Here are some key takeaways from the infographic:   1. The longer the video, the lower the retention Admittedly, humans have pretty poor attention spans. Worse than goldfish even; which is a dismal effort…

Common blogging mistakes you should avoid

One of the best things you can include in your emails is blog content. It’s provides value for the reader, it drives traffic to your site, it increases lead generation and is the ideal way for you to share your expertise within your working field. But what happens if you’re not a blogger by trade? Or…

Your Ultimate Social Media Help Sheet

Most of us that work with email and survey marketing also tend to work directly with or close to social media. The problem with managing or contributing to social media in addition to email marketing is that the rules are constantly changing. Just recently, Facebook gave everybody the ability to upload a profile video which had previously…

Understanding social media [INFOGRAPHIC]

Social media is a fickle beast. It’s constantly changing, evolving, updating. It’s ironically the aspect that makes us both love and hate social media simultaneously. But we have to accept it because if not, our businesses and brand will likely suffer. Good news is that we can always learn how to avoid that problem. If you’re…

grow your brand with download forms

Grow your brand with download forms

Growing a brand is hard. It takes a totally coordinated effort across all business activities to really grow your brand successfully. Just one important aspect of growing a brand is using surveys to get to know customers better so that you can make certain aspects of your business better. But what most people don’t know…

how to make campaigns awesome

How to make campaigns awesome [INFOGRAPHIC]

Last week we hosted the first of our Ungapped Sessions  – a breakfast seminar series where we ask people to submit a brief for the chance to score a free campaign. The first of our lucky winners was one of Sweden’s top real estate agencies, Svenska Mäklarhuset. Now while I won’t go through the bits…

Key Corporate

Key Corporate Training

Key Corporate Training has been giving worldclass training since 1979 and are on a mission to improve the quality of people’s communication in the workplace. Using Ungapped has helped them to combine the power of surveys and mailings to shape future workshops. Surveys connect us with our audiences and vice versa… … as they give…

Matkomfort

Matkomfort

Preparing 800 000 meals every year is no small feat but it’s the service Matkomfort provides to busy families and working professionals all across Stockholm, Sweden. One thing that helps to make their customer service exceptional is their personalized text messages. We use text messages to send: Weekly order and collection details Exclusive and special…


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